Politics Computer

Victoria votes in 15 days

Victorian parties, MPs, candidates, unions and interest groups have spent $406K–$793K on Facebook and Instagram ads since we started tracking. Polls close at 6pm on Saturday 28 November.

Spend by side

Pick a side to see who on it is spending and what they're running.

  1. Labor51 advertisers, 679 ads
    $99.6K–$177K
  2. Interest groups5 advertisers, 709 ads
    $83.8K–$174K
  3. Liberal17 advertisers, 347 ads
    $67.5K–$105K
  4. Greens4 advertisers, 116 ads
    $46.9K–$66.4K
  5. Minor parties7 advertisers, 574 ads
    $42.8K–$102K
  6. Independents6 advertisers, 180 ads
    $34K–$55.5K
  7. Unions1 advertiser, 716 ads
    $16.9K–$89.6K
  8. Nationals6 advertisers, 74 ads
    $14.1K–$23.5K

At leastUp to (Meta only publishes ranges)

Labor: who's spending

Show every side
  1. Ben Carroll MPParty leader, Labor
    $13.1K–$16.2K19 ads
  2. Lizzie BlandthornMP, Labor
    $13K–$15.5K8 ads
  3. Nathan Lambert MPMP, Labor
    $12.3K–$16.1K18 ads
  4. Anthony Carbines MPMP, Labor
    $11.7K–$16.1K24 ads
  5. Victorian LaborParty, Labor
    $6.4K–$27.1K208 ads
  6. Julie Buxton - Labor for BayswaterCandidate, Labor
    $4.5K–$6.2K17 ads
  7. Emma VulinMP, Labor
    $4K–$5K2 ads
  8. Melissa HorneMP, Labor
    $3.9K–$5K11 ads
  9. Iwan WaltersMP, Labor
    $3.6K–$5.3K9 ads
  10. Sarah ConnollyMP, Labor
    $3K–$4K10 ads
  11. Gabrielle Williams MPParty leader, Labor
    $2.8K–$4.5K13 ads
  12. Rachel Halse - Labor for RingwoodCandidate, Labor
    $2.8K–$4.2K10 ads
  13. Kathleen Matthews-WardMP, Labor
    $2.6K–$3.8K4 ads
  14. Davydd Griffiths - Labor for MelbourneCandidate, Labor
    $1.7K–$3K13 ads
  15. Steve DimopoulosMP, Labor
    $1.7K–$2.4K7 ads

The biggest Labor ads

Started since we started tracking, ranked by spend.

Every Victorian ad