Politics Computer

Victoria votes in 15 days

Victorian parties, MPs, candidates, unions and interest groups have spent $406K–$793K on Facebook and Instagram ads since we started tracking. Polls close at 6pm on Saturday 28 November.

Spend by side

Pick a side to see who on it is spending and what they're running.

  1. Labor51 advertisers, 679 ads
    $99.6K–$177K
  2. Interest groups5 advertisers, 709 ads
    $83.8K–$174K
  3. Liberal17 advertisers, 347 ads
    $67.5K–$105K
  4. Greens4 advertisers, 116 ads
    $46.9K–$66.4K
  5. Minor parties7 advertisers, 574 ads
    $42.8K–$102K
  6. Independents6 advertisers, 180 ads
    $34K–$55.5K
  7. Unions1 advertiser, 716 ads
    $16.9K–$89.6K
  8. Nationals6 advertisers, 74 ads
    $14.1K–$23.5K

At leastUp to (Meta only publishes ranges)

Who's spending

  1. FixVictoriaInterest group, Interest groups
    $74.9K–$100K67 ads
  2. Liberal VictoriaParty, Liberal
    $54.5K–$79.8K234 ads
  3. Animal Justice Party AJP VictoriaParty, Minor parties
    $34.8K–$87.4K507 ads
  4. Victorian GreensParty, Greens
    $27.2K–$41K98 ads
  5. Shima4HawthornCandidate, Independents
    $19.1K–$28.1K66 ads
  6. Victorian Trades Hall CouncilUnion, Unions
    $16.9K–$89.6K716 ads
  7. Sophie TorneyCandidate, Independents
    $14.5K–$21.9K62 ads
  8. Ben Carroll MPParty leader, Labor
    $13.1K–$16.2K19 ads
  9. Lizzie BlandthornMP, Labor
    $13K–$15.5K8 ads
  10. Nathan Lambert MPMP, Labor
    $12.3K–$16.1K18 ads
  11. Anthony Carbines MPMP, Labor
    $11.7K–$16.1K24 ads
  12. Ellen Sandell MPParty leader, Greens
    $11K–$14.3K9 ads
  13. Gabrielle de VietriMP, Greens
    $8.6K–$11K8 ads
  14. Victorian LaborParty, Labor
    $6.4K–$27.1K208 ads
  15. The Nationals for Regional VictoriaParty, Nationals
    $6.2K–$8.8K18 ads

The biggest ads

Started since we started tracking, ranked by spend.

Every Victorian ad