Politics Computer

Labor

The Australian Labor Party and its state branches, its MPs and candidates. Together they've spent $133K–$196K on Facebook and Instagram ads since we started tracking, with 480 ads running now.

Who's spending

The party's own pages and the MPs and candidates we follow.

  1. Ben Carroll MPParty leader, Victoria
    $13.1K–$16.2K19 ads, 19 running
  2. Lizzie BlandthornMP, Victoria
    $13K–$15.5K8 ads, 8 running
  3. Nathan Lambert MPMP, Victoria
    $12.3K–$16.1K18 ads, 18 running
  4. $11.7K–$16.1K24 ads, 24 running
  5. $8.2K–$10.8K18 ads, 18 running
  6. Joanne RyanMP, Federal
    $7.3K–$8.7K6 ads, 6 running
  7. Victorian LaborParty, Victoria
    $6.4K–$27.1K208 ads, 208 running
  8. Daniel MulinoMP, Federal
    $5.5K–$6.5K2 ads, 2 running
  9. Glenn SterleMP, Federal
    $4.8K–$6.2K10 ads, 10 running
  10. $4.5K–$6.2K17 ads, 17 running
  11. Emma VulinMP, Victoria
    $4K–$5K2 ads, 2 running
  12. Melissa HorneMP, Victoria
    $3.9K–$5K11 ads, 11 running
  13. Sarah WittyMP, Federal
    $3.8K–$5.1K5 ads, 5 running
  14. Susan TemplemanMP, Federal
    $3.7K–$4.8K3 ads, 3 running
  15. Iwan WaltersMP, Victoria
    $3.6K–$5.3K9 ads, 9 running
  16. Sarah ConnollyMP, Victoria
    $3K–$4K10 ads, 10 running
  17. Madonna JarrettMP, Federal
    $3K–$3.5K1 ad, 1 running
  18. Gabrielle Williams MPParty leader, Victoria
    $2.8K–$4.5K13 ads, 13 running
  19. $2.8K–$4.2K10 ads, 10 running
  20. $2.6K–$3.8K4 ads, 4 running
  21. Jana StewartMP, Federal
    $2.1K–$2.4K3 ads, 3 running
  22. $1.7K–$3K13 ads, 13 running
  23. Sue LinesMP, Federal
    $1.7K–$2.5K4 ads, 4 running
  24. Steve DimopoulosMP, Victoria
    $1.7K–$2.4K7 ads, 7 running
  25. $1.7K–$2.2K5 ads, 5 running
  26. Jerome LaxaleMP, Federal
    $900–$1.6K7 ads, 7 running
  27. Kat TheophanousMP, Victoria
    $900–$1.6K7 ads, 6 running
  28. Richard DowlingMP, Federal
    $800–$1.2K4 ads, 4 running
  29. Matt KeoghMP, Federal
    $700–$3.1K25 ads, 24 running
  30. Daniela De MartinoMP, Victoria
    $700–$1.6K9 ads, 9 running

At leastUp to (Meta only publishes ranges)

About Labor

The Australian Labor Party (ALP) is a social democratic party on the centre-left of Australian politics. Founded in 1891, it is described as the oldest active party in the country and is one of the two major parties, with the Liberal–National Coalition as its main rival. The party has 94 sitting members in the House of Representatives, 30 in the Senate, 54 in the Victorian Legislative Assembly and 15 in the Victorian Legislative Council.

Founded
1891
Political position
Centre-left; social democratic
Sitting members, House of Representatives
94
Sitting members, Senate
30
Sitting members, Victorian Legislative Assembly
54
Sitting members, Victorian Legislative Council
15

Summarised by AI from Wikipedia, plus our own records. Sources last checked 11 November 2026.

Labor policies, from its own website

Each policy page summarised in the party's own terms, with the commitments it lists. Follow the link for the full policy.

  1. Independent Royal Commission into the construction sector

    Victorian Labor says it is delivering an independent Royal Commission, led by former South Australian Chief Justice Chris Kourakis, into crime and misconduct in the construction sector. The page says it covers the CFMEU, construction companies, labour hire firms and government oversight of major projects, and that the Commission should report within 12 months.

    • Fund the Royal Commission with up to $50 million
    • Require the Commission to report within 12 months
    • Back the Commission with an independent Special Prosecutor
    • Strengthen the Commission's powers to demand information and written answers
    • Give IBAC stronger "follow the money" powers over public funds

    Read the policy on viclabor.org.au · Cost given: Up to $50 million

  2. Free public dental clinics for all Victorians

    Victorian Labor says it will open 20 free public dental clinics, including six in regional Victoria, offering walk-in check-ups and treatment for adults and children. The clinics would operate seven days a week and prioritise urgent cases.

    • Open 20 new public dental clinics, six in regional Victoria
    • Provide free walk-in check-ups and treatment for adults and children
    • Clinics open 9am to 9pm weekdays and 9am to 5pm weekends
    • Treat more than 100,000 Victorians each year once fully operating
    • Every Victorian resident eligible for a free annual check-up

    Read the policy on viclabor.org.au

  3. Recruit 1,500 more police and expand stop and search powers

    Victorian Labor says it will recruit 1,500 additional police alongside 200 extra PSOs and 400 reservists it has already funded. It says it will introduce stop and search powers to search people for knives in public places, open a permanent police academy in Wyndham, and invest in BlueHub mental health support for officers.

    • Recruit 1,500 additional police
    • Open a new permanent police academy in Wyndham
    • Introduce stop and search powers to search people for knives in any public place
    • Invest $10 million in BlueHub mental health support for officers
    • Train recruits at Glen Waverley, Mildura and Gippsland academies

    Read the policy on viclabor.org.au · Cost given: $10 million for BlueHub; the page gives no cost for the other commitments

  4. Fix 500,000 potholes and upgrade 50 local roads

    Victorian Labor says it will repair 500,000 potholes this year and put government back in charge of road maintenance. It also says it will upgrade 50 local roads across Victoria, with a list of named projects, and set new road standards with easier compensation when they are not met.

    • Repair 500,000 potholes this year
    • Put government back in charge of road maintenance
    • Set new road standards for government, councils and private operators
    • Make it easier to claim compensation when road standards are not met
    • Upgrade 50 local roads across Victoria

    Read the policy on viclabor.org.au

  5. Open 250 more emergency beds and hire 750 more nurses

    Victorian Labor says it will open 250 more beds and hire 750 more nurses at 12 emergency departments to cut wait times. It says this could reduce ED wait times by up to 20 per cent and treat more than 210,000 people each year. The page also says Labor will expand 12 more hospital emergency departments.

    • Open 250 more beds at 12 emergency departments
    • Hire 750 more nurses at 12 emergency departments
    • Cut emergency department wait times by up to 20 per cent
    • Expand 12 more hospital emergency departments

    Read the policy on viclabor.org.au

  6. Cap tolls at $30 a week

    Victorian Labor says a re-elected government will introduce a $30 weekly toll cap from 1 January 2027, covering CityLink, EastLink and the West Gate Tunnel. It says the cap could save drivers up to $5,000 per vehicle in 2027, with rebates capped at $350 a week and $5,000 per vehicle over the year.

    • Introduce toll cap from 1 January 2027, running throughout the year
    • Cap rebates at $350 a week and $5,000 per vehicle yearly
    • Cover CityLink, EastLink and the West Gate Tunnel
    • Eligible vehicles include cars, motorbikes and utes or vans under 4.5 tonnes
    • Small businesses can claim rebates for up to five vehicles

    Read the policy on viclabor.org.au

  7. Investing in schools and teachers

    Victorian Labor says it will keep investing in public school buildings, upgrades and teacher pay, and will protect schools from what it calls Liberal and One Nation cuts. The page gives no specific new spending figures or timeframes.

    • Keep investing in public schools and classrooms
    • Build new schools where new families need them
    • Protect schools from Liberal and One Nation cuts

    Read the policy on viclabor.org.au

  8. Reserve 25,000 new homes for first home buyers

    Victorian Labor says a re-elected government will partner with the Commonwealth to build about 25,600 new homes reserved for first home buyers after completion. The page says the first homes are expected in 2027 across more than 20 Victorian locations.

    • Build more than 25,000 houses, townhouses and apartments reserved for first home buyers
    • Deliver homes in more than 20 locations including Melbourne, Geelong, Ballarat, Bendigo and Latrobe
    • Reserve homes for first home buyers for a period after completion
    • Expect first homes to be delivered in 2027
    • Sell the homes at market prices

    Read the policy on viclabor.org.au · Cost given: $499 million investment, as stated by Labor, including infrastructure to support new homes

  9. Cap public transport fares at $30 a week

    Victorian Labor says a re-elected Labor Government will cap public transport fares at $30 a week from 1 January 2027, when half-price fares are scheduled to end, for two years. It says concession fares would be capped at $15 a week, and that under-18s would keep travelling free and seniors would keep free weekend travel.

    • Cap public transport fares at $30 a week from 1 January 2027
    • Cap concession fares at $15 a week
    • Run the fare cap for two years
    • Under-18s to continue travelling free
    • Seniors to keep free weekend travel

    Read the policy on viclabor.org.au

  10. Cut land tax by raising the threshold to $300,000

    Labor says it will progressively raise the land tax threshold from $50,000 to $300,000 over six years, starting in its first Budget in 2027. It says more than 250,000 Victorians would no longer pay land tax, saving up to $975 a year once fully implemented.

    • Raise land tax threshold from $50,000 to $300,000 over six years
    • Increase threshold by $25,000 from 2027/28, saving 33,000 Victorians $500 in year one
    • Further $25,000 threshold increase in 2028/29, saving 27,000 Victorians $500 a year
    • Savings of up to $975 a year for more than 250,000 Victorians once fully implemented

    Read the policy on viclabor.org.au

  11. Free kinder for three- and four-year-olds

    Victorian Labor says it is providing free kinder for three- and four-year-olds by covering the fees families would normally pay. It says families can save up to $2,700 per child each year, and that 35 new and expanded kinders are delivering 4200 new places with 25 more school-based kinders to open by 2028.

    • Cover kinder fees for three- and four-year-olds
    • Deliver 4200 new kinder places through 35 new and expanded kinders
    • Open 25 school-based kinders by 2028
    • Provide 70,000 free Kinder Kits to children starting three-year-old kinder

    Read the policy on viclabor.org.au

Latest announcements

  1. Turn-up-and-go train services on five more Melbourne lines

    Victorian Labor says a re-elected Carroll Labor Government will run trains every 10 minutes on five more Melbourne lines, seven days a week, backed by a $100 million investment. The release frames this as part of a broader public transport plan that includes a $30 weekly public transport fare cap.

    • Trains every 10 minutes on Mernda Line, down from 20 minutes
    • Trains every 10 minutes to Greensborough on Hurstbridge line, down from 20
    • Trains every 10 minutes to Ringwood on Belgrave and Lilydale lines, down from 20
    • Trains every 20 minutes to Belgrave and Lilydale, down from 30
    • Trains every 10 minutes on Glen Waverley Line, down from 15

    Read the release on viclabor.org.au · Cost given: $100 million investment · 13 Nov 2026

  2. Supported housing with wraparound support for adults with mental illness

    Victorian Labor says a re-elected Carroll Labor Government will invest $15.8 million to deliver purpose-built supported housing for adults living with mental illness, with ongoing wraparound support to help them keep their tenancies and access health and community services. Labor says this is part of delivering the Royal Commission into Victoria's Mental Health System recommendations.

    • Invest $15.8 million in supported housing for adults living with mental illness
    • Deliver purpose-built supported housing homes across the state
    • Provide ongoing wraparound support to help people maintain tenancies

    Read the release on viclabor.org.au · Cost given: $15.8 million · 12 Nov 2026

  3. New mental health Local in Wendouree and Ararat

    Victorian Labor says a re-elected Labor government will invest $19.5 million to deliver a new Mental Health and Wellbeing Local in Wendouree and Ararat. The Local would give people across Ballarat and Ararat free mental health treatment and support without needing a GP referral, Medicare card or treatment plan.

    • Invest $19.5 million to deliver a new Local in Wendouree and Ararat
    • Provide free mental health treatment and support close to home in Ballarat and Ararat
    • Allow access without a GP referral, Medicare card or mental health treatment plan

    Read the release on viclabor.org.au · Cost given: $19.5 million · 12 Nov 2026

  4. More V/Line train services for outer suburbs and regions

    Victorian Labor says a re-elected Carroll Government will add 24 per cent more V/Line services, over 550 extra each week, across outer suburban and regional lines from 2027 and 2028. The release says fares will be capped at $30 a week.

    • Add 162 weekly services on the Melton Line from 2027
    • Add 249 weekly services to Wyndham Vale from 2027
    • Increase Geelong services to every 10 minutes peak and 20 minutes off-peak from 2027
    • Add 29 weekly services on the Seymour Line from 2028
    • Add 101 weekly services on the Bendigo Line from 2028

    Read the release on viclabor.org.au · Cost given: More than $1 billion investment in public transport services, as stated by Labor · 12 Nov 2026

  5. Shrine of Remembrance upgrade with new veterans memorial

    Victorian Labor says a re-elected Carroll Labor Government will invest $29 million to upgrade the Shrine of Remembrance, including a new memorial for veterans who served after 1975. The upgrades would add an accessible path to Anzac Station, expand the visitor centre, and repair the Shrine's roof and conservation works.

    • Invest $29 million to upgrade the Shrine of Remembrance
    • Build a new memorial honouring veterans who served after 1975
    • Create an accessible path linking the Shrine to Anzac Station
    • Upgrade the visitor centre for growing visitor numbers
    • Repair the 91-year-old roof as part of conservation works

    Read the release on viclabor.org.au · Cost given: $29 million · 11 Nov 2026

  6. $20 million upgrade for St Patrick's Cathedral precinct

    Victorian Labor says a re-elected Carroll Labor Government will invest $20 million to upgrade St Patrick's Cathedral as part of the 'Light into the City' precinct renewal. The page says the project will add restrooms, a multi-purpose building and an onsite café, creating a community precinct for culture, education, art and support for Victorians in need.

    • Invest $20 million to upgrade St Patrick's Cathedral
    • Add restrooms to the cathedral precinct
    • Build a new multi-purpose building
    • Add an onsite café

    Read the release on viclabor.org.au · Cost given: $20 million · 10 Nov 2026

  7. Family violence disclosure scheme, smart glasses ban and related protections

    Labor says it will introduce Clare's Law, a domestic violence disclosure scheme modelled on South Australia's, letting people ask police about a partner's violent history. It also says it will ban smart glasses in places such as pools, change rooms and hospitals, bar people convicted of family violence or sexual offences from dating apps, and let coroners appoint an alternative next of kin.

    • Introduce Clare's Law, Victoria's first domestic violence disclosure scheme
    • Ban smart glasses in swimming pools, change rooms and community sporting venues
    • Ban smart glasses in hospitals, aged care facilities and family violence services
    • Make it a criminal offence for convicted family violence or sex offenders to use dating apps
    • Allow coroners to appoint an alternative next of kin in domestic violence cases

    Read the release on viclabor.org.au · Cost given: $15.5 million for the Orange Door and $16 million for a new Early Intervention and Prevention Fund · 10 Nov 2026

  8. Expand City Futures program to more southeast schools

    Victorian Labor says a re-elected Carroll Labor Government will invest $1.2 million to help more southeast students join City Futures, a program of football sessions and in-class theory for school years 7 to 9. The party says the investment will allow the program to more than double the number of schools it works with.

    • Invest $1.2 million in City Futures for southeast students
    • Allow City Futures to more than double the number of schools it works with
    • Deliver football sessions and in-class theory for school years 7 to 9

    Read the release on viclabor.org.au · Cost given: $1.2 million · 9 Nov 2026

What Labor is promising

The promises repeated most across ads from the party, its MPs and candidates.

Compare every party
  1. Dental care

    Deliver free dental for adults and children.

    See the adIn 39 ads from Victorian Labor, Sarah Connolly and 32 others

  2. Dental clinics

    A re-elected Carroll Government will open 10 free public dental clinics across the state.

    See the adIn 32 ads from Victorian Labor, Belinda Wilson and 22 others

  3. School upgrades

    We're delivering $14.07 million for upgrades at Heidelberg Primary School, including a new gymnasium & learning centre.

    See the adIn 25 ads from Anthony Carbines MP, Julie Buxton - Labor for Bayswater and 14 others

  4. Police numbers

    A re-elected Carroll Labor Government will deploy 1,500 more police.

    See the adIn 17 ads from Ben Carroll MP, Victorian Labor and 14 others

  5. School funding

    Carroll Labor government will invest $14.1 million in finishing off the school's master plan.

    See the adIn 10 ads from Joanne Ryan, Jana Stewart and 8 others

  6. Hospital upgrade

    Labor is delivering a major upgrade to the Northern Hospital, including a new emergency department that will allow 30,000 more patients to be treated every year.

    See the adIn 7 ads from Nina Taylor, Eden Foster and 5 others

  7. Station upgrades

    A re-elected Carroll Labor Government will invest $3.5 million to give Ferntree Gully Station and the town centre a much-needed lift.

    See the adIn 5 ads from Lizzie Blandthorn, John Lister - Labor for Werribee and 3 others

  8. School facilities

    Labor will deliver $500,000 to kickstart new indoor stadium and courts for Coburg High and Coburg Basketball Association.

    See the adIn 5 ads from John Mullahy, Anthony Cianflone and 3 others

  9. Road upgrade

    Carroll Labor Government will invest $90 million to replace the roundabout at Hogans/Derrimut Road Intersection with a signalised intersection.

    See the adIn 5 ads from Iwan Walters, Alison Marchant and 2 others

Biggest ads

Browse every ad

Newest ads

Who gives to Labor

The biggest declared donors to the party and its branches, from the Australian Electoral Commission's annual returns and the Victorian Electoral Commission's donation disclosures. Only gifts above the disclosure threshold are declared.

DonorDeclaredGifts
Labor Holdings Pty Ltd$4.8M7
Pratt Holdings$4M4
Mining and Energy Union$3.3M11
QLD Branch ALP$1.6M4
SA Porgressive Business$1.4M1
VIC Branch ALP$1.4M8
United Workers Union$1.3M15
WA Branch ALP$870K2
Labor Services & Holdings Pty Ltd ATF Labor Services & Holdings Trust$778K3
NSW Branch ALP$686K5
Labor Services & Holding Pty Ltd ATF the Labor Services and Holding Trust$598K2
Plumbing and Pipe Trades Employees Union$548K3
Fox Group Holdings Pty Ltd$504K2
Australian Capital Equity Pty Ltd$500K2
SHOP DISTRIBUTIVE & ALLIED EMPLOYEES ASSOCIATION NAT BRANCH$480K2

Sources: AEC Transparency Register (© Commonwealth of Australia (Australian Electoral Commission), CC BY 4.0); VEC donation disclosures (© Victorian Electoral Commission, CC BY 4.0). Names are as the returns give them; one donor can appear under more than one name.

Labor in the House of Representatives

94 sitting members.

Labor in the Senate

30 sitting members.

Labor in the Victorian Legislative Assembly

54 sitting members.

Labor in the Victorian Legislative Council

15 sitting members.

Labor in the NSW Legislative Assembly

46 sitting members.

Labor in the NSW Legislative Council

15 sitting members.

Labor in the Queensland Legislative Assembly

36 sitting members.

Labor in the WA Legislative Assembly

45 sitting members.

Labor in the WA Legislative Council

16 sitting members.

Labor in the SA House of Assembly

34 sitting members.

Labor in the SA Legislative Council

10 sitting members.

Labor in the Tasmanian House of Assembly

10 sitting members.

Labor in the Tasmanian Legislative Council

3 sitting members.

Labor in the ACT Legislative Assembly

10 sitting members.

Labor in the NT Legislative Assembly

6 sitting members.