---
title: "Herbert: members and political ads | Politics Computer"
description: "Herbert: who holds the seat and what they're spending on Facebook and Instagram ads."
url: "https://politics.computer/seats/federal/herbert"
---

[Home](https://politics.computer/) / [Seats](https://politics.computer/seats/federal)

Federal division, provincial

# Herbert

In Queensland.

## Sitting member

- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Phillip_Thompson_(cropped).jpg?width=96)**Phillip Thompson** LNP, Herbert ](https://politics.computer/mp/phillip-thompson)

About

## About Herbert

Herbert is a federal electoral division in the House of Representatives, in Queensland. It is centred on Townsville and also includes Magnetic Island and Palm Island. It is held by Phillip Thompson of the Liberal National Party of Queensland, who has held the seat since 2019.

Classification

Provincial

Created

Proclaimed in 1900, one of the original 65 divisions

Named after

Sir Robert Herbert, first Premier of Queensland

Closest result

Cathy O'Toole (Labor) won by 37 votes after a recount

LNP regained seat

At the 2019 federal election

Summarised by AI from [Wikipedia](https://en.wikipedia.org/wiki/Division%5Fof%5FHerbert), plus our own records. Sources last checked 11 November 2026.

## Who's advertising

MPs and candidates for Herbert whose Facebook pages we follow, by what they've spent.

We don't follow any candidate's page for Herbert yet, so there are no ads here. Statewide and party ads that reach Herbert are on the [spending](https://politics.computer/who) page.

## Other divisions in Queensland

- [Blair](https://politics.computer/seats/federal/blair)
- [Bonner](https://politics.computer/seats/federal/bonner)
- [Bowman](https://politics.computer/seats/federal/bowman)
- [Brisbane](https://politics.computer/seats/federal/brisbane)
- [Capricornia](https://politics.computer/seats/federal/capricornia)
- [Dawson](https://politics.computer/seats/federal/dawson)
- [Dickson](https://politics.computer/seats/federal/dickson)
- [Fadden](https://politics.computer/seats/federal/fadden)
- [Fairfax](https://politics.computer/seats/federal/fairfax)
- [Fisher](https://politics.computer/seats/federal/fisher)
- [Flynn](https://politics.computer/seats/federal/flynn)
- [Forde](https://politics.computer/seats/federal/forde)
- [Griffith](https://politics.computer/seats/federal/griffith)
- [Groom](https://politics.computer/seats/federal/groom)
- [Hinkler](https://politics.computer/seats/federal/hinkler)
- [Kennedy](https://politics.computer/seats/federal/kennedy)
- [Leichhardt](https://politics.computer/seats/federal/leichhardt)
- [Lilley](https://politics.computer/seats/federal/lilley)
- [Longman](https://politics.computer/seats/federal/longman)
- [Maranoa](https://politics.computer/seats/federal/maranoa)
- [McPherson](https://politics.computer/seats/federal/mcpherson)
- [Moncrieff](https://politics.computer/seats/federal/moncrieff)
- [Moreton](https://politics.computer/seats/federal/moreton)
- [Oxley](https://politics.computer/seats/federal/oxley)

---

[Politics Computer](https://politics.computer/) 

A free reference for Australian politics. Seats and members from the parliaments, votes from Hansard, ads and spend from Meta's Ad Library, checked every Sunday, last on 11 Nov 2026\. Meta reports spend as a range for each ad, so every total here is a range too.

Explore

[Seats](https://politics.computer/seats) [Federal divisions](https://politics.computer/seats/federal) [Politicians](https://politics.computer/mps) [Senators](https://politics.computer/mps/senate) [Parties](https://politics.computer/parties) 

Victoria 2026

[The race](https://politics.computer/victoria) [Promises](https://politics.computer/promises) [Which party matches you?](https://politics.computer/quiz) 

Data

[Every ad](https://politics.computer/ads) [Who's spending](https://politics.computer/who) [How MPs voted](https://politics.computer/votes) [Search](https://politics.computer/search) [How this works](https://politics.computer/about) [API and MCP](https://politics.computer/developers)

For AI agents: [site guide (llms.txt)](https://politics.computer/llms.txt), [sitemap](https://politics.computer/sitemap.xml), [developer guide](https://politics.computer/developers.md). Every page is available as Markdown: send `Accept: text/markdown` or add `.md` to the path.
