---
title: "Rob Mitchell: political ads and spending | Politics Computer"
description: "What Rob Mitchell has spent on Facebook and Instagram ads, and the ads themselves."
url: "https://politics.computer/mp/rob-mitchell"
---

[Home](https://politics.computer/) / [Politicians](https://politics.computer/mps) / [McEwen](https://politics.computer/seats/federal/mcewen)

![Rob Mitchell](https://commons.wikimedia.org/wiki/Special:FilePath/Rob_Mitchell_and_Jana_Stewart_(cropped).jpg?width=320)

Labor House of Representatives

# Rob Mitchell

Member for [McEwen](https://politics.computer/seats/federal/mcewen), [Labor](https://politics.computer/party/labor) 

About

## About Rob Mitchell

Rob Mitchell is the Australian Labor Party member for the House of Representatives seat of McEwen. He won the seat at the 2010 federal election. His Facebook and Instagram ads focus on cost of living, health, education, and the economy and tax.

Born

9 September 1967, Melbourne

First elected

2010 federal election, McEwen

Previous seat

Central Highlands Province, Victorian Legislative Council

Victorian Legislative Council

Member from 2002 to 2006

Second Deputy Speaker of the House

2013 to 2022

Before parliament

Tow-truck operator, contractor and transport industry sales representative

Summarised by AI from [Wikipedia](https://en.wikipedia.org/wiki/Rob%5FMitchell%5F%28Victorian%5Fpolitician%29), plus our own records. Sources last checked 11 November 2026.

Promises

## What Rob Mitchell is promising

Quoted from their own Facebook and Instagram ads, most repeated first.

1. ### Free tafe  
> As long as there is a Labor Government, Free TAFE is here to stay.  
[See the ad](https://politics.computer/ad/1a5101027d28d78b15b65c5346d54ef28343894e31a0cbf7d93e982ff0f5434b) From [Rob Mitchell](https://politics.computer/mp/rob-mitchell)

Ads

## What Rob Mitchell spends on ads

Facebook and Instagram ads from their page, as published in Meta's Ad Library.

Spent on ads

$100 –$2.3K 

Ads seen

22

Running now

22

Paid for by Rob Mitchell MP, according to the ads' disclaimers.

[See this page in Meta's Ad Library](https://www.facebook.com/ads/library/?active%5Fstatus=all&ad%5Ftype=political%5Fand%5Fissue%5Fads&country=AU&view%5Fall%5Fpage%5Fid=113830088678537) 

## Biggest ads

Ranked by what Meta says was spent on each design, across every copy of it.

- [![More tradies to build homes. More apprentices getting a start. More carers to look after our loved ones. More opportunities to get ahead. A](https://politics.computer/media/1a5101027d28d78b15b65c5346d54ef28343894e31a0cbf7d93e982ff0f5434b?w=480) $100–$499 spent Running since 1 Oct](https://politics.computer/ad/1a5101027d28d78b15b65c5346d54ef28343894e31a0cbf7d93e982ff0f5434b)
- [![A few things quietly changed this year that put money back in your pocket. ✅ Price gouging by the large supermarkets is now illegal. ✅ Card](https://politics.computer/media/7cb5deada830dbb983af6fa419e5f48a077312bae070a5270b7f034c7b25eae3?w=480) Under $400 spent Running since 1 Oct](https://politics.computer/ad/7cb5deada830dbb983af6fa419e5f48a077312bae070a5270b7f034c7b25eae3)
- [![Every child deserves the best start in life. Labor’s 3 Day Guarantee means every child can access at least three days of subsidised early l](https://politics.computer/media/7eb2983ce7184d65d8b8efd9c77ae8326875855491cda4ff08f432053c459a83?w=480) Under $400 spent Running since 1 Oct](https://politics.computer/ad/7eb2983ce7184d65d8b8efd9c77ae8326875855491cda4ff08f432053c459a83)
- [![Getting mental health support just got easier. Medicare Mental Health Check In offers free support with no diagnosis, no GP referral and no](https://politics.computer/media/90ea71d3aadb8830df9714dba0fce9a3e43b12ba3fadd1384d101b968d20dbc7?w=480) Under $300 spent Running since 1 Oct](https://politics.computer/ad/90ea71d3aadb8830df9714dba0fce9a3e43b12ba3fadd1384d101b968d20dbc7)
- [![Cheaper medicines mean more money in your pocket. Labor has capped the cost of PBS listed prescriptions at $25, the same price Australians ](https://politics.computer/media/de63fde15ff482ca1f23f8512ef65c9b69776eb32644298092e1e364c32c4b04?w=480) Under $300 spent Running since 1 Oct](https://politics.computer/ad/de63fde15ff482ca1f23f8512ef65c9b69776eb32644298092e1e364c32c4b04)
- [![Follow to keep up to date with your local MP, Rob Mitchell, Member for McEwen.](https://politics.computer/media/f629de651ac6be9fea715396800a7a384649ea452b1475468ae15563ca3d9f7c?w=480) Under $300 spent Running since 1 Oct](https://politics.computer/ad/f629de651ac6be9fea715396800a7a384649ea452b1475468ae15563ca3d9f7c)
- [![The Albanese Labor Government is strengthening Medicare. From more bulk billing GPs here in McEwen to cheaper medicines, we’re making it ea](https://politics.computer/media/b5e481d725187d6b434ae7fb1b0a36a618ecca27c24450deb91a6c51357e8025?w=480) Under $100 spent Running since 1 Oct](https://politics.computer/ad/b5e481d725187d6b434ae7fb1b0a36a618ecca27c24450deb91a6c51357e8025)

## What the ads are about

Topics read from the ads we've analysed so far, by number of ads.

- Health 4 ads
- Cost of living 4 ads
- Education 2 ads
- Housing 1 ad
- Economy tax 1 ad

Votes

## How Rob Mitchell voted

Recorded votes in the House of Representatives since 23 July 2025, from Hansard.

[All votes in the House of Representatives](https://politics.computer/votes/house) 

**266** votes cast 

**81%** of 329 divisions held 

**0** votes against their party line 

1. 15 October 2026  
### [Motions: Private Health Insurance](https://politics.computer/votes/house/2026-10-15/1)  
Voting yes supported the motion on private health insurance being agreed to. The motion was defeated, with 47 ayes and 91 noes.  
Voted no Defeated 47 to 91
2. 14 October 2026  
### [Private Health Insurance (National Joint Replacement Register Levy) Amendment Bill 2026: report from federation chamber](https://politics.computer/votes/house/2026-10-14/3)  
Voting yes supported making the amendment moved by the member for Lindsay to the Private Health Insurance (National Joint Replacement Register Levy) Amendment Bill 2026.  
Voted no Defeated 44 to 89
3. 14 October 2026  
### [Private Health Insurance (National Joint Replacement Register Levy) Amendment Bill 2026: report from federation chamber](https://politics.computer/votes/house/2026-10-14/2)  
Voting yes supported making the amendment moved by the member for Kooyong to the Private Health Insurance (National Joint Replacement Register Levy) Amendment Bill 2026.  
Voted no Defeated 9 to 70
4. 14 October 2026  
### [Treasury Laws Amendment (Tax Reform No. 3) Bill 2026: reference to committee](https://politics.computer/votes/house/2026-10-14/1)  
Voting yes supported referring the Treasury Laws Amendment (Tax Reform No. 3) Bill 2026 and the Income Tax Rates Amendment (Minimum Tax on Discretionary Trusts) Bill 2026 to a committee for inquiry.  
Voted no Defeated 46 to 87
5. 13 October 2026  
### [Customs and Other Legislation Amendment (Illicit Tobacco Enforcement Modernisation and Other Measures) Bill 2026: consideration in detail](https://politics.computer/votes/house/2026-10-13/2)  
Voting yes supported making the amendments moved by the member for Canning to the Customs and Other Legislation Amendment (Illicit Tobacco Enforcement Modernisation and Other Measures) Bill 2026.  
Voted no Defeated 40 to 97
6. 16 September 2026  
### [Private Health Insurance Amendment (Modernising the Private Health Insurance Rebate) Bill 2026: third reading](https://politics.computer/votes/house/2026-09-16/7)  
Voting yes supported the Private Health Insurance Amendment (Modernising the Private Health Insurance Rebate) Bill 2026 passing its third reading, which means passing the bill.  
Voted yes Passed 88 to 48
7. 16 September 2026  
### [Private Health Insurance Amendment (Modernising the Private Health Insurance Rebate) Bill 2026: consideration in detail](https://politics.computer/votes/house/2026-09-16/6)  
Voting yes supported the Private Health Insurance Amendment (Modernising the Private Health Insurance Rebate) Bill 2026 being agreed to at consideration in detail, which passes the bill as it stands.  
Voted yes Passed 87 to 48
8. 16 September 2026  
### [Private Health Insurance Amendment (Modernising the Private Health Insurance Rebate) Bill 2026: consideration in detail](https://politics.computer/votes/house/2026-09-16/5)  
Voting yes supported the amendment moved by the member for Kooyong to the Private Health Insurance Amendment (Modernising the Private Health Insurance Rebate) Bill 2026 being agreed to.  
Voted no Defeated 9 to 85

A member can miss a division for many reasons: illness, leave, ministerial duties, being in the chair or a pair arrangement. "Against their party" means at least three quarters of the rest of their party voted the other way; votes where any party split (usually free or conscience votes) don't count. Votes on procedure aren't listed.

## Other Labor members of the House of Representatives

[Labor spending](https://politics.computer/party/labor) 

- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Ali_France.png?width=96)**Ali France** Labor, Dickson ](https://politics.computer/mp/ali-france)
- [ **Alice Jordan-Baird** Labor, Gorton ](https://politics.computer/mp/alice-jordan-baird)
- [ **Alicia Payne** Labor, Canberra ](https://politics.computer/mp/alicia-payne)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Alison_Byrnes_MP_email_footer.jpg?width=96)**Alison Byrnes** Labor, Cunningham ](https://politics.computer/mp/alison-byrnes)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Amanda_Rishworth_2022.jpg?width=96)**Amanda Rishworth** Labor, Kingston ](https://politics.computer/mp/amanda-rishworth)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Andrew_Charlton_speaking_at_CeBIT_(cropped).jpg?width=96)**Andrew Charlton** Labor, Parramatta ](https://politics.computer/mp/andrew-charlton)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Andrew_Giles.jpg?width=96)**Andrew Giles** Labor, Scullin ](https://politics.computer/mp/andrew-giles)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Andrew_Leigh_MP.jpg?width=96)**Andrew Leigh** Labor, Fenner ](https://politics.computer/mp/andrew-leigh)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Anika_Wells_2023.jpg?width=96)**Anika Wells** Labor, Lilley ](https://politics.computer/mp/anika-wells)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Hon_Anne_Aly_MP_-_Official_Portrait_-_000187612_(cropped).jpg?width=96)**Anne Aly** Labor, Cowan ](https://politics.computer/mp/anne-aly)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Anne_Stanley_Brendon_Viora_2016_(cropped).jpg?width=96)**Anne Stanley** Labor, Werriwa ](https://politics.computer/mp/anne-stanley)
- [ **Anne Urquhart** Labor, Braddon ](https://politics.computer/mp/anne-urquhart)

Photo: [Wikimedia Commons](https://commons.wikimedia.org/wiki/File:Rob%5FMitchell%5Fand%5FJana%5FStewart%5F%28cropped%29.jpg). Party and seat checked against the Parliament House member list on 11 November 2026\.

---

[Politics Computer](https://politics.computer/) 

A free reference for Australian politics. Seats and members from the parliaments, votes from Hansard, ads and spend from Meta's Ad Library, checked every Sunday, last on 11 Nov 2026\. Meta reports spend as a range for each ad, so every total here is a range too.

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Data

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