---
title: "Richard Welch: political ads and spending | Politics Computer"
description: "What Richard Welch has spent on Facebook and Instagram ads, and the ads themselves."
url: "https://politics.computer/mp/richard-welch"
---

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![Richard Welch](https://commons.wikimedia.org/wiki/Special:FilePath/Welch_Richard_b.jpg?width=320)

Liberal Victorian Legislative Council

# Richard Welch

Member for North-Eastern Metropolitan[North-Eastern Metropolitan Region](https://politics.computer/seats/vic-region/north-eastern-metropolitan), [Liberal](https://politics.computer/party/liberal) 

Shadow Minister for Industry. Shadow Minister for Manufacturing and Innovation. Shadow Minister for AI and the Digital Economy.

About

## About Richard Welch

Richard Welch is the Liberal Party member for North-Eastern Metropolitan in the Victorian Legislative Council, and holds the roles of Shadow Minister for Industry, Shadow Minister for Manufacturing and Innovation, and Shadow Minister for AI and the Digital Economy. His Facebook and Instagram ads currently have no listed topics.

Elected

7 February 2024

Inaugural speech

20 February 2024

Born

Country Victoria, son of a teacher and a nurse

Education

Master of Business Administration, Imperial College London

Earlier candidacies

Yan Yean (2022 state), McEwen (2022 federal), Jagajaga (2019 federal)

Shadow ministry appointment

Appointed to Liberal shadow ministry in 2025

Summarised by AI from [Richard Welch, Parliament of Victoria](https://www.parliament.vic.gov.au/members/richard-welch/) and [Wikipedia](https://en.wikipedia.org/wiki/Richard%5FWelch%5F%28Australian%5Fpolitician%29), plus our own records. Sources last checked 11 November 2026.

Promises

## What Richard Welch is promising

Quoted from their own Facebook and Instagram ads, most repeated first.

1. ### Sports facility upgrade  
> A Liberal and Nationals Government will invest $4 million into safer parking, lighting and footpaths for everyone using the Waverley Women’s Sport Centre.  
[See the ad](https://politics.computer/ad/c1d7e9efa4c09642341ab9787dc0b5899e93133a43752e0917339cddbbf2a8a2) From [Richard Welch](https://politics.computer/mp/richard-welch)
2. ### Tree protection  
> A Jess Wilson-led Liberal and Nationals Government will restore SLO9 in Whitehorse.  
[See the ad](https://politics.computer/ad/fc1b2842bfe224eb53c2b534963c25e69ae8f7b4a3d0498621188f4e66270ec2) From [Richard Welch](https://politics.computer/mp/richard-welch)

Ads

## What Richard Welch spends on ads

Facebook and Instagram ads from their page, as published in Meta's Ad Library.

Spent on ads

$200 –$498 

Ads seen

3

Running now

3

Paid for by Richard Welch MP, according to the ads' disclaimers.

[See this page in Meta's Ad Library](https://www.facebook.com/ads/library/?active%5Fstatus=all&ad%5Ftype=political%5Fand%5Fissue%5Fads&country=AU&view%5Fall%5Fpage%5Fid=112972313830238) 

## Biggest ads

Ranked by what Meta says was spent on each design, across every copy of it.

- [![If you’ve walked back to your car after a night game at Jells Park, you're currently doing it knowing there is no lighting, no footpaths and](https://politics.computer/media/c1d7e9efa4c09642341ab9787dc0b5899e93133a43752e0917339cddbbf2a8a2?w=480) $100–$199 spent Running since 7 Nov](https://politics.computer/ad/c1d7e9efa4c09642341ab9787dc0b5899e93133a43752e0917339cddbbf2a8a2)
- [![Urban Tree canopy is vital for mitigating the urban heat sink effect, for native habitats and wildlife corridors.    It is precious - and ye](https://politics.computer/media/fc1b2842bfe224eb53c2b534963c25e69ae8f7b4a3d0498621188f4e66270ec2?w=480) $100–$199 spent Running since 23 Oct](https://politics.computer/ad/fc1b2842bfe224eb53c2b534963c25e69ae8f7b4a3d0498621188f4e66270ec2)
- [![How dangerous does something have to be until the government does something about it? Last year the RACV rated Greensborough's Civic Drive ](https://politics.computer/media/e9e13b6448b227834fd98b1c26e67133334c1e605803fac7868ca44175642d78?w=480) Under $100 spent Running since 7 Nov](https://politics.computer/ad/e9e13b6448b227834fd98b1c26e67133334c1e605803fac7868ca44175642d78)

## What the ads are about

Topics read from the ads we've analysed so far, by number of ads.

- Infrastructure transport 2 ads
- Crime safety 1 ad
- Climate 1 ad

Votes

## How Richard Welch voted

Recorded votes in the Victorian Legislative Council since 8 February 2024, from Hansard.

[All votes in the Victorian Legislative Council](https://politics.computer/votes/vic-council) 

**582** votes cast 

**96%** of 608 divisions held 

**0** votes against their party line 

1. 24 September 2026  
### [Inquiries Amendment (Special Prosecutor) Bill 2026: committee](https://politics.computer/votes/vic-council/2026-09-24/4)  
Voting yes supported adding a new clause to the Inquiries Amendment (Special Prosecutor) Bill 2026 during committee stage; no official summary was provided, so the clause's content is not described.  
Voted yes Defeated 14 to 23
2. 24 September 2026  
### [Independent Broad-based Anti-corruption Commission Amendment Bill 2026: committee](https://politics.computer/votes/vic-council/2026-09-24/3)  
Voting yes supported adding a new clause to the Independent Broad-based Anti-corruption Commission Amendment Bill 2026 during committee stage. The inputs give no detail of what the clause would do.  
Voted yes Defeated 16 to 21
3. 24 September 2026  
### [Independent Broad-based Anti-corruption Commission Amendment Bill 2026: committee](https://politics.computer/votes/vic-council/2026-09-24/2)  
Voting yes supported adding a new clause to the Independent Broad-based Anti-corruption Commission Amendment Bill 2026 during committee stage. The inputs do not state what the clause contains.  
Voted yes Defeated 14 to 23
4. 23 September 2026  
### [Sex work regulation: motions](https://politics.computer/votes/vic-council/2026-09-23/2)  
Voting yes supported a motion noting that a child cannot consent to commercial sexual exploitation and calling on the government to amend legislation to describe children as victims, make consent irrelevant, and create an offence for in-person sexual services where a child is present.  
Voted yes Defeated 17 to 22
5. 23 September 2026  
### [Production of documents](https://politics.computer/votes/vic-council/2026-09-23/1)  
Voting yes supported a Council motion requiring the Leader of the Government to deliver outstanding documents to the Clerk by a set deadline, with a contempt finding to follow if not complied with.  
Voted yes Passed 24 to 15
6. 22 September 2026  
### [Workplace Legislation Amendment (Accident Compensation and Other Matters) Bill 2026: third reading](https://politics.computer/votes/vic-council/2026-09-22/2)  
Voting yes supported the Workplace Legislation Amendment (Accident Compensation and Other Matters) Bill 2026 passing its third reading, which means passing the bill.  
Voted no Passed 22 to 13
7. 10 September 2026  
### [Local Government Legislation Amendment (Stronger Communities) Bill 2026: third reading](https://politics.computer/votes/vic-council/2026-09-10/12)  
Voting yes supported the Local Government Legislation Amendment (Stronger Communities) Bill 2026 passing its third reading, which means passing the bill.  
Voted no Passed 22 to 15
8. 10 September 2026  
### [Local Government Legislation Amendment (Stronger Communities) Bill 2026: committee](https://politics.computer/votes/vic-council/2026-09-10/11)  
Voting yes supported the clause being agreed to in committee on the Local Government Legislation Amendment (Stronger Communities) Bill 2026, which is part of passing the bill's detailed wording.  
Voted no Passed 22 to 14

A member can miss a division for many reasons: illness, leave, ministerial duties, being in the chair or a pair arrangement. "Against their party" means at least three quarters of the rest of their party voted the other way; votes where any party split (usually free or conscience votes) don't count. Votes on procedure aren't listed.

## Other Liberal members of the Victorian Legislative Council

[Liberal spending](https://politics.computer/party/liberal) 

- [![](https://www.parliament.vic.gov.au/4aac48/contentassets/11960547b8f847e9a6a212b6c7efb8cd/member-photo/1801.jpg?width=96&height=96&rmode=crop)**Ann-Marie Hermans** Liberal, South-Eastern Metropolitan ](https://politics.computer/mp/ann-marie-hermans)
- [![](https://www.parliament.vic.gov.au/4aac0f/contentassets/296f6f9201e44ad68bd864c6dbacaa0f/member-photo/1758.jpg?width=96&height=96&rmode=crop)**Bev McArthur** Liberal, Western Victoria ](https://politics.computer/mp/bev-mcarthur)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Hon._David_Davis.JPG?width=96)**David Davis** Liberal, Southern Metropolitan ](https://politics.computer/mp/david-davis)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Evan_Mulholland_February_2024_(cropped).jpg?width=96)**Evan Mulholland** Liberal, Northern Metropolitan ](https://politics.computer/mp/evan-mulholland)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Georgie_Crozier_at_press_conference_in_Parliament_Gardens.jpg?width=96)**Georgie Crozier** Liberal, Southern Metropolitan ](https://politics.computer/mp/georgie-crozier)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/McCrackenjoe.jpg?width=96)**Joe McCracken** Liberal, Western Victoria ](https://politics.computer/mp/joe-mccracken)
- [![](https://www.parliament.vic.gov.au/4aac3d/contentassets/26de710d7f694d9abfd7f7be9471aaa9/member-photo/1794.jpg?width=96&height=96&rmode=crop)**Nick McGowan** Liberal, North-Eastern Metropolitan ](https://politics.computer/mp/nick-mcgowan)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Heathphoto_b.jpg?width=96)**Renee Heath** Liberal, Eastern Victoria ](https://politics.computer/mp/renee-heath)
- [![](https://commons.wikimedia.org/wiki/Special:FilePath/Trung_Luu_and_Brad_Battin_February_2025.jpg?width=96)**Trung Luu** Liberal, Western Metropolitan ](https://politics.computer/mp/trung-luu)
- [![](https://www.parliament.vic.gov.au/4aaf82/contentassets/4d57d094d76e4993b16a01a6d6f02637/member-photo/45.jpg?width=96&height=96&rmode=crop)**Wendy Lovell** Liberal, Northern Victoria ](https://politics.computer/mp/wendy-lovell)

Photo: [Wikimedia Commons](https://commons.wikimedia.org/wiki/File:Welch%5FRichard%5Fb.jpg). Party and seat checked against the Parliament of Victoria member list on 11 November 2026\. [Official profile](https://www.parliament.vic.gov.au/members/richard-welch/)

---

[Politics Computer](https://politics.computer/) 

A free reference for Australian politics. Seats and members from the parliaments, votes from Hansard, ads and spend from Meta's Ad Library, checked every Sunday, last on 11 Nov 2026\. Meta reports spend as a range for each ad, so every total here is a range too.

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